Build Your Brand with Confidence and Clarity

A Complete Personal Brand Transformation for Women 40+

Woman sitting on windowsill in city loft.

Building a brand can feel overwhelming—but it doesn’t have to.

When I started my own business, I struggled with the same challenges my clients face now: How do I define my personal brand? What should I share? Will people take me seriously?

I quickly learned that personal branding isn’t just about having a great headshot—it’s about clarity, confidence, and connection.

That’s why I created The Bold Edit™, a step-by-step brand experience designed to help you define who you are, what you stand for, and how to show up with authenticity.

With my background in marketing and sales, I know how to create personal brands that don’t just look good—they actually support your business growth.

Confidence Comes with Clarity

Now more than ever, your personal brand should reflect your expertise, confidence, and bold direction. When you have clarity around what you stand for and who you serve, your brand becomes more powerful, and your life becomes a lot easier.

  • Capture your authentic self with professional images

  • Enjoy a seamless brand buildout experience

  • Gain confidence to showcase your expertise

The cost of not taking action?

  • Feeling overwhelmed by where to start

  • Struggling to define your brand, wasting time and money

  • Feeling intimidated about sharing yourself online

  • Missing opportunities to connect and grow

Branding Just Got Easier

The Personal Brand Buildout is a streamlined program that, in five steps, gives you everything you need to launch your brand with confidence!

The Bold Edit™ is a streamlined, two-tier brand experience that gives you everything you need to launch your next chapter with clarity, confidence, and a visual identity that feels like you.

Whether you’re just starting or ready to go all in, you’ll walk away with:

  • Brand Clarity – A solid foundation built on your values, voice, and vision

  • Messaging That Connects – Language that captures your expertise and resonates with your audience

  • Visual Branding That Positions You as an Authority – Custom, story-driven images that align with your next chapter

  • (Optional) Professional Website – A 3-page Squarespace site built to showcase your services and build trust

  • Content Strategy – Clear direction on what to say, where to show up, and how to stay consistent

Ready to build your personal brand and step into your next chapter with confidence?